Analytics are great, but so often we get caught up in the nonsense numbers that don't actually tell us anything useful. Dig a bit deeper and you'll see the real benefits of improving your video …

Continue Reading about Start Using your Video Analytics to Improve your Content →

Sometimes stuff happens, and when it does do you have the necessary information to protect or salvage your information from your marketing agency?More and more I'm seeing marketing agencies who set …

Continue Reading about Do This for your Protection… →

What if you run a law firm with larger corporate clients or a category where it's pretty unlikely that anybody's going to decide which lawyer to use based on a Google search. Is SEO still something …

Continue Reading about But My Clients Don’t Find Lawyers on Google… →

As lawyers we're pretty good at having opinions, planning and strategy, but much less good at actually getting stuff done.This episode is about how to get stuff done. …

Continue Reading about Why your Marketing Never Gets Off the Ground →

Sure it's tempting to use this as your main decision making tool, but you really shouldn't. …

Continue Reading about Stop This Marketing Strategy →

I know that every lawyer who uses their valuable time wants a degree of certainty about what's going to happen next - how many clients will call, how much money will I make, how many files will I …

Continue Reading about Digital Marketing is a Series of Maybes →